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Category Archives: Technology

21Nov/17

4 Mistakes to Avoid When Designing For Print

November 21, 2017Brand, Personalized Corporate Print, Technology, TrendsHayley Olsem

We live in a digital world. So, when it comes to designing for print it can be easy to forget some of the basic principles that can have a serious impact onRead More…

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20Mar/17

What’s Happening in my Industry? – Insurance

March 20, 2017Personalized Corporate Print, Technology, Trends, UncategorizedHayley Olsem

The insurance industry has rapidly transformed with advances in technology and new regulations. As new brands enter the sector, the challenge to stay relevant becomes even more vital. To see what opportunitiesRead More…

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14Feb/17

Paper Equals Trust: The Millennial Generation

February 14, 2017Brand, Customer Experience, Technology, Trends, UncategorizedHayley Olsem

Despite preconceptions, a research study by the Rochester Institute of Technology shows that the millennial generation, who makes up close to 25% of the U.S. population, is showing signs of holding onto a more tangibleRead More…

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02Dec/16

What’s Happening in my Industry? – Technology

December 2, 2016Brand, Customer Experience, Technology, TrendsHayley Olsem

Technology is continually changing. Today, organizations are not only feeling the pressure to renew existing systems, but also to create new innovations. As the landscape continues to shift it’s important to keepRead More…

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15Nov/16

Design Matters – AIGA Conference

November 15, 2016Brand, Personalized Corporate Print, Technology, TrendsHayley Olsem

Creating extraordinary customer experiences can be challenging. Today, customer’s decision-making process has little to do with the product and more to do with brand identity. In fact, according to a McKinsey study,Read More…

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